Between two cities, two rhythms of time unfold: Athens and Ioannina.

Inside Liabey Arcade — a historic arcade officially designated as a work of art by the Greek Ministry of Culture — lies the boutique.
It is there that time expands.

Once half-ruined, the space was restored in 2019.
Furniture, lighting fixtures, even the door handles were personally designed, turning the boutique into a natural extension and living showcase of the jewelry collections.

On the city’s frequent rainy afternoons, when silence is broken only by the sound of rain, it often feels as though one can still hear the distant rhythm of the hammers of the old silversmiths, whose workshops once filled this neighborhood.

Yet YGREC was born in Athens in 2015.
There, in the very heart of the city — in Kolonaki, its most cosmopolitan quarter — stand the showroom and creative headquarters.

Here, time contracts.

B2B meetings, design, decisions, movement.
And whenever inspiration begins to fade, only a few steps are needed to reach Zappeion, where, just beyond the corner, the Acropolis of Athens suddenly appears.

A single glance is enough to recharge the empty batteries of thought.

After all, time is not meant to pass, but to become matter in the hands.